Consumer Behavior & Market Research

March 24, 2015

Fox researcher’s revolutionary study correlates scents with purchasing tendencies
February 16, 2015

STHM experts analyze impact of Philadelphia DNC
February 13, 2015

Fox researcher finds first impressions may have lasting impact
February 12, 2015

NSF awards Temple team nearly $900,000 big data grant to research user-generated trace data
February 11, 2015

Fox researchers use brain data to predict real-life success of TV ads
July 15, 2014

Fox School Professors Make their Mark at Latest ISDN Conference
June 19, 2014

Fox’s First Ever Sensory Marketing Conference a Success
June 4, 2014

Smellizing — Imagining a Product’s Smell — Increases Consumer Desire, Study Finds